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The dark side of the digital bystander effect

The dark side of the digital bystander effect

What do influencers owe their audience?

Apr 30, 2024
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The dark side of the digital bystander effect
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This piece was written by Rebecca MacFarlane for Centennial World.

With 5 million followers and counting, Mario Mirante is one of TikTok’s most prolific creators. Known for his boisterous demeanour and reaction videos, the comedian is no stranger to going viral, so it wasn’t surprising when he did just that a few weeks ago.

What did shock people, though, …

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